We Didn't Start a Store.
We Started a Movement.

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Store mockup

Our Story

Between us, the founders of FreshFleet bring over 50 years of experience in the global FMCG industry. We’ve walked the aisles of premium convenience stores in Tokyo, Dubai, New York, and London. We’ve seen what 24-hour retail looks and feels like when it’s done right.

Then we returned to India’s fastest-growing cities- Gurugram, Noida, Mumbai, Pune and Bengaluru and found the same familiar reality: overcrowded supermarkets that shut by 10 PM, dimly lit kirana stores with limited selections, or, in many cases, nothing at all.

So we asked ourselves: Why should India’s most cosmopolitan consumers-the young professional, the returning NRI, the gourmet food lover, or the night owl - have to deserve less or settle for less?

The answer is: They don't. And FreshFleet is our answer.

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What We Stand For

Aspiration, Not Assumption

We don't assume you'll settle for whatever is available at midnight. We curate what you deserve — global brands, fresh products, premium quality — stocked and ready when you need them.

A Store That Earns Your 2 AM

Every FreshFleet store is designed to feel like you've stepped into a different city — one that is sophisticated, lit beautifully, and stocked intelligently. The experience is as important as the product.

Built to Scale, Built to Share

FreshFleet is not just a retail brand. It is a platform — for franchise partners who believe in the future of premium convenience, and for global brands looking for a curated Indian distribution channel.

The Numbers Behind the Brand

1800
+
SKUs
18
FreshFleet Flagship Stores
24X7
Convenience Retail Format

Don't Take Our Word, Here's a
Social Proof

Testimonial 1

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FreshFleet
Co-Founder XXXX
Testimonial 2

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FreshFleet
Co-Founder XXXX
Testimonial 3

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam eu turpis molestie, dictum est a, mattis tellus. Sed dignissim, metus nec fringilla accumsan, risus sem sollicitudin lacus, ut interdum tellus elit sed risus. Maecenas eget condimentum velit, sit amet feugiat lectus. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Praesent auctor purus luctus enim egestas, ac scelerisque ante pulvinar. Donec ut rhoncus ex. Suspendisse ac rhoncus nisl, eu tempor urna. Curabitur vel bibendum lorem. Morbi convallis convallis diam sit amet lacinia. Aliquam in elementum felis.

FreshFleet
Co-Founder XXXX

FAQs of the Fleet

FreshFleet is India's next-generation 24×7 convenience retail network, offering a carefully curated selection of premium domestic and international brands, everyday essentials, beverages, ready-to-eat meals, and on-the-go solutions. Our stores are designed to deliver a modern, fast, and convenient shopping experience.

FreshFleet combines strategic locations, premium product curation, and technology-enabled retail operations to create a differentiated convenience shopping experience.
Unlike conventional convenience stores, we focus on:
  • Premium Indian and international brands
  • Curated product assortment
  • Modern store design
  • Round-the-clock availability
  • Standardized retail operations

Fuel stations serves thousands of customers every day, making them ideal destinations for convenience retail. By operating at strategically selected fuel forecourts and other high-footfall locations, FreshFleet offers customers quick access to quality products while maximizing business potential for our partners

FreshFleet offers a thoughtfully curated range of products, including:
  • Premium snacks and beverages
  • Chocolates and confectionery
  • International food brands
  • Ready-to-eat meals
  • Fresh bakery products
  • Dairy and frozen foods
  • Personal care and hygiene
  • Travel essentials
  • Everyday convenience items
Our product portfolio continues to evolve based on consumer preferences and market trends.

Yes. FreshFleet is designed as a 24×7 convenience retail format. Wherever operationally feasible, our stores remain open round-the-clock to ensure customers have access to quality products whenever they need them.

Absolutely.
FreshFleet actively collaborates with Indian and international brands seeking access to premium convenience retail consumers. We welcome opportunities across FMCG, beverages, ready-to-eat foods, personal care, and emerging consumer categories.

FreshFleet continuously expands its portfolio through strategic sourcing and exclusive partnerships to bring differentiated products to Indian consumers, subject to market availability and commercial arrangements.

FAQ's of the Fleet

FreshFleet is a premium 24x7 convenience store chain based in Gurgaon, India. It stocks international brands, gourmet foods, premium beverages, and everyday essentials — all available round the clock.

Yes. Every FreshFleet store operates 24 hours a day, 7 days a week, 365 days a year. We believe premium convenience should never have a closing time.

FreshFleet stores are strategically placed across urban hubs in major Indian metros including Gurgaon, Noida, Mumbai, Bengaluru, and more. Use our Store Locator to find the nearest outlet.

Absolutely. FreshFleet curates a wide selection of international FMCG brands across food, beverages, personal care, and household categories — many of which are hard to find elsewhere in India.

FreshFleet was founded by a team with over 50 combined years of experience in the global FMCG industry, having worked with premium retail formats across Asia, the Middle East, Europe, and the Americas.

FreshFleet is designed to be an aspirational retail experience — premium lighting, curated international product lines, trained staff, and a store aesthetic inspired by the world's best convenience formats. It's not just a store. It's a destination.